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Daemen College - FALL 2012 | ||
Section 01 | ||
 | MediaWriting: Print, Broadcast, and Public Relations (4th Edition) by W. Richard Whitaker, Ronald D. Smith, Janet E. Ramsey, Wayne R. Whitaker Paperback, 400 Pages, Published 2012 ISBN-10: 0-415-88803-4 / 0415888034 ISBN-13: 978-0-415-88803-5 / 9780415888035 MediaWriting is an introductory, hands-on textbook for students preparing to write in the current multimedia environment. Rather than just talk about the differences among the styles of print, broadcast, and public relations, MediaWriting sythensizes and integrates them, while weaving in basic princ | |