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Appalachian State University - Fall 2012

Textbooks for Course MUSIC 3421

Section 101

      
Music 3.0: A Survival Guide for Making Music in the Internet Age (Hal Leonard Music Pro Guides) ()
by Bobby Owsinski
Paperback, 200 Pages, Published

ISBN-10: 1-4234-7401-5        / 1423474015

ISBN-13: 978-1-4234-7401-2 / 9781423474012

(Technical Reference). The paradigm has shifted and everything you knew about the music business has completely changed. Who are the new players in the music business? Why are traditional record labels, television, and radio no longer factors in an artist's success? How do you market and distribute


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