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St. Johns University - Summer 2012 | ||
Section 30453 | ||
 | The Innovator's Way: Essential Practices for Successful Innovation by Peter J. Denning, Robert P. Dunham, John Seely Brown (Foreword) Hardcover, 464 Pages, Published 2010 ISBN-10: 0-262-01454-8 / 0262014548 ISBN-13: 978-0-262-01454-0 / 9780262014540 Innovation is the ruling buzzword in business today. Technology companies invest billions in developing new gadgets; business leaders see innovation as the key to a competitive edge; policymakers craft regulations to foster a climate of innovation. And yet businesses report a success rate of only fo | |