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Portland State University - FALL 13

Textbooks for Course ETM 525

Section 001

      
Competing on the Edge : Strategy as Structured Chaos ()
by Shona L. Brown, Kathleen M. Eisenhardt, Kathleen M. (Professor, Stanford Unive
Hardcover, 297 Pages, Published

ISBN-10: 0-87584-754-4        / 0875847544

ISBN-13: 978-0-87584-754-2 / 9780875847542

Unstable markets, fierce competition, and relentless change are the only certainties in today's chaotic business world. In their startling new book, authors Brown and Eisenhardt contend that to prosper in such volatile conditions, standard survival strategies must be tossed aside in favor of a revol


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