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Basic Marketing Research: Application to Contemporary Issues with SPSS-Student Edition
by Naresh K Malhotra, Naresh Malhotra
Hardcover, 685 Pages, Published 2001


List Price: $153.33

ISBN-10: 0-13-376856-2        (0133768562)

ISBN-13: 978-0-13-376856-5 (9780133768565)
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