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Marketing Channels: A Relationship Management Approach
by Lou E Pelton, David Strutton, James R Lumpkin
Hardcover, 544 Pages, Published 2001, 2nd Edition


List Price: $119.68

ISBN-10: 0-07-289512-8        (0072895128)

ISBN-13: 978-0-07-289512-4 (9780072895124)
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