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 | | Investments: An Introduction by Herbert B. Mayo ISBN-10: 9780030267918 ISBN-10: 0-03-026791-9 ISBN-13: 9780030267918 ISBN-13: 978-0-03-026791-8 Hardcover 1999-08-12 Harcourt Find Lowest Price |
Editorials | ||
Book Description Covering the same topics found in more advanced-level texts, Investments incorporates minimal math and is much more student-friendly, resulting in an increased excitement for and understanding of the basic investment course material. It is the text of choice for the College of Financial Planning. It includes a strong focus on the individual financial planner and features a "Financial Advisor's Investment Case" at the end of each chapter. These short cases illustrate how text material applies to real investment decisions. Financial calculators are introduced and utilized throughout the text with explanations employing both interest tables and the calculator. It is also ideal for non-majors courses. | ||
Reviews | ||
Student Use. The text book is well written and well organized. One concern is the preface. It depicts a website for the book indicating availability of student resources including an Investment Analysis Calculator. The web site has changed and the publisher has acknowledged that there are no student resources available. | ||
One of the best basic finance textbooks Mayo is a clear writer who has a knack for making this material easy to understand. You may wish to compare to his other ( less expensive) textbooks that are even more basic and understandable. You should also look at the textbooks written by Bodie, Kane and Marcus. These books are somewhat more technical. I guess that most students using any of these books are only buying what is assigned. Mayo is perhaps the easiest to understand. | ||
I have the teacher Great book and great teacher...I won't sell this book because I've learned too much from it and it will help me later on in life I'm sure. | ||
One word.........BORING This is by far the worst business book I have ever owned. I could hardley make it half a page without my mind wandering. It needs more real life examples to make it more appealing and understandable to the layperson. | ||
To good for you This book is so full of useful information and detail that I want to keep it to myself..... | ||