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Contemporary Business Communication (2nd Edition)

by Louis E. Boone, David L. Kurtz, Judy Rachel Block

ISBN-10: 9780135312452
ISBN-10: 0-13-531245-0
ISBN-13: 9780135312452
ISBN-13: 978-0-13-531245-2
Hardcover
1996-11-15
Prentice Hall


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Editorials


Book Description
This comprehensive, exceptionally applied introduction to business communication uses actual business documents and applications from real companies to provide readers with a state-of-the-art perspective and hands-on practice with situations they will encounter on-the-job. KEY TOPICS: The book includes examples that compare and contrast effective and ineffective writing, practical writing-tips features, and document-writing exercises. Effective oral communication in public speaking, in oral presentations, and in collaborative, small group settings are emphasized. The information and skills users need to find their first job is outlined in step-by-step personal and job-market analyses through sample resumes and cover letters, an examination of the stages in a model employment interview, and a study of critical job-search tools.

Reviews


business communication basics
This book gives a great overview of the basics of communication in business, including examples. Also provided are examples to write better and more effective persuasive letters, complaint letters, and difficult to write bad news letters. I highly recommend!


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