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 | | Media Communication: An Introduction to Theory and Process by James D. Watson ISBN-10: 9780312212001 ISBN-10: 0-312-21200-3 ISBN-13: 9780312212001 ISBN-13: 978-0-312-21200-1 Hardcover 1998-06-15 Palgrave Macmillan Find Lowest Price |
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Product Description This book offers a much-needed introduction to studying the media--how the media function, how they are controlled, and the effect they have on their audiences. It provides clear coverage of the key concepts and ideas that are central to media studies, exploring important debates in the discipline and the theories and research evidence that underpin them. | ||
Book Description This book offers a much-needed introduction to studying the media--how the media function, how they are controlled, and the effect they have on their audiences. It provides clear coverage of the key concepts and ideas that are central to media studies, exploring important debates in the discipline and the theories and research evidence that underpin them. | ||