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 | | Marketing Research,(7th Edition) by David A. Aaker, V. Kumar, George S. Day Hardcover, 816 Pages, Published 2000 by Wiley ISBN-13: 978-0-471-36340-8, ISBN: 0-471-36340-5 |
 | | Strategic Market Management(7th Edition) (Strategic Market Managment) by David A. Aaker Paperback, 368 Pages, Published 2004 by Wiley ISBN-13: 978-0-471-48426-4, ISBN: 0-471-48426-1 |
 | | Strategic Market Management(7th Edition) International Edition by David A. Aaker Paperback, 352 Pages, Published 2004 by John Wiley & Sons ISBN-13: 978-0-471-65903-7, ISBN: 0-471-65903-7 |
David Aaker
