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Consumerism, 4th Ed.(4th Edition)
by David A. Aaker, George S. Day
Paperback, 512 Pages, Published 1982 by Free Press
ISBN-13: 978-0-02-900150-9, ISBN: 0-02-900150-1






Marketing Research(3rd Edition)
by David A. Aaker, George S. Day
Hardcover, 696 Pages, Published 1986 by John Wiley & Sons Inc
ISBN-13: 978-0-471-83875-3, ISBN: 0-471-83875-6






Strategic Market Management
by David A. Aaker
Paperback, 348 Pages, Published 1984 by John Wiley & Sons Inc
ISBN-13: 978-0-471-87110-1, ISBN: 0-471-87110-9






Advertising Management(3rd Edition)
by David A. Aaker, John G. Myers
Hardcover, 560 Pages, Published 1986 by Longman Higher Education
ISBN-13: 978-0-13-016023-2, ISBN: 0-13-016023-7






Advertising Management(2nd Edition)
(Prentice-Hall international series in management)
by David A. Aaker, John G. Myers
Hardcover, 560 Pages, Published 1982 by Prentice Hall
ISBN-13: 978-0-13-016006-5, ISBN: 0-13-016006-7






Developing business strategies Aaker, David A
by David A. Aaker
Hardcover, 408 Pages, Published 1984 by John Wiley & Sons Inc
ISBN-13: 978-0-471-87179-8, ISBN: 0-471-87179-6






Marketing research(2nd Edition)
(Wiley series in marketing)
by David A. Aaker, George S. Day
Hardcover, 732 Pages, Published 1983 by John Wiley & Sons
ISBN-13: 978-0-471-09740-2, ISBN: 0-471-09740-3






MANAGEMENT DE LA PUBLICIDAD
PERSPECTIVAS PRÁCTICAS (TOMO PRIMERO Y SEGUNDO).
by David Allen Aaker, John G. Myers
Paperback, 1,060 Pages, Published 1993 by Hispano Europea
ISBN-13: 978-84-255-0682-6, ISBN: 84-255-0682-4

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