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Books by Ruby Roy Dholakia






International Series on Consumer Science Ser.(2012nd Edition)
Technology and Consumption : Understanding Consumer Choices and Behaviors
by Ruby Roy Dholakia
Paperback, 228 Pages, Published 2014 by Springer
ISBN-13: 978-1-4899-9467-7, ISBN: 1-4899-9467-X






New infotainment Technologies in the Home(1st Edition)
Demand-side Perspectives (Routledge Communication Series)
by Nikhilesh Dholakia, Norbert Mundorf, Ruby Roy Dholakia
Hardcover, 300 Pages, Published 1996 by Routledge
ISBN-13: 978-0-8058-1626-6, ISBN: 0-8058-1626-7






Global E-Commerce and Online Marketing
Watching the Evolution
by Nikhilesh Dholakia, Wolfgang Fritz, Ruby Roy Dholakia, Norbert Mundorf
Hardcover, 328 Pages, Published 2002 by Praeger
ISBN-13: 978-1-56720-407-0, ISBN: 1-56720-407-4






New infotainment Technologies in the Home
Demand-side Perspectives (Routledge Communication Series)
by Ruby Roy Dholakia, Norbert Mundorf, Nikhilesh Dholakia
Paperback, Published 2016 by Routledge
ISBN-13: 978-1-138-97708-2, ISBN: 1-138-97708-X






M-Powering Marketing in a Mobile World
by Syagnik Banerjee, Ruby Roy Dholakia, Nikhilesh Dholakia
Paperback, 150 Pages, Published 2015 by Business Expert Press
ISBN-13: 978-1-63157-003-2, ISBN: 1-63157-003-X






Technology and Consumption
Understanding Consumer Choices and Behaviors (International Series on Consumer Science)
by Ruby Roy Dholakia
Hardcover, 214 Pages, Published 2012 by Springer
ISBN-13: 978-1-4614-2157-3, ISBN: 1-4614-2157-8






Routledge Communication
New Infotainment Technologies in the Home : Demand-Side Perspectives
by Nikhilesh Dholakia, Ruby Roy Dholakia, Norbert Mundorf
304 Pages, Published 2013 by Routledge
ISBN-13: 978-1-135-44814-1, ISBN: 1-135-44814-0






Strategic Perspective on the Marketing of Information Technologies
(Advances in Telecommunications Management)
by Sheth/Dholakia, Ruby Roy Dholakia, Gary L. Frazier, Wesley J. Johnston, Jagdish N. Sheth
Hardcover, 236 Pages, Published 1994 by Emerald Group Publishing Limited
ISBN-13: 978-1-55938-387-5, ISBN: 1-55938-387-9






M-Commerce
Global Experiences and Perspectives
by Nikhilesh Dholakia, Morten Rask, Ruby Roy Dholakia
Paperback, 309 Pages, Published 2006 by Idea Group Publishing
ISBN-13: 978-1-59140-316-6, ISBN: 1-59140-316-2






M-Powering Marketing in a Mobile World
by Nikhilesh Dholakia, Ruby Roy Dholakia, Syagnik Banerjee
146 Pages, Published 2017 by Business Expert Press
ISBN-13: 978-1-63157-004-9, ISBN: 1-63157-004-8






Technology and Consumption
Understanding Consumer Choices and Behaviors (International Series on Consumer Science)
by Ruby Roy Dholakia
225 Pages, Published 2014
ISBN-13: 978-1-4614-2158-0, ISBN: 1-4614-2158-6






New infotainment Technologies in the Home
Demand-side Perspectives
by Ruby Roy Dholakia, Norbert Mundorf, Nikhilesh Dholakia
300 Pages, Published 2013 by Routledge
ISBN-13: 978-1-135-44821-9, ISBN: 1-135-44821-3






M-Commerce
Global Experiences and Perspectives: Global Experiences and Perspectives
by Nikhilesh Dholakia, Ruby Roy Dholakia, Morten Rask
330 Pages, Published 2006 by Igi Global
ISBN-13: 978-1-59140-317-3, ISBN: 1-59140-317-0






M-commerce
Global Experiences and Perspectives (Hardback)
by Nikhilesh Dholakia, Ruby Roy Dholakia, Morten Rask
Pasta Dura, 309 Pages, Published 2006 by Idea Group Pub
ISBN-13: 978-1-59140-315-9, ISBN: 1-59140-315-4






Switching to Electronic Stores
Consumer Characteristics and the Perception of Shopping Benefits
by Ruby Roy Dholakia, Outi Uusitalo
22 Pages, Published 2000
ISBN-13: 978-951-39-0806-5, ISBN: 951-39-0806-2






Das Internet der Zukunft
Bewährte Erfolgstreiber und neue Chancen (German Edition)
by Udo Wagner, Klaus-Peter Wiedmann, Jens Friedlandt, Martin Artz, Christoph Burmann, Nikhilesh Dholakia, Ruby Roy Dholakia, Martin Fassnacht, Erich Greipl, Frank Hemmann, Christoph Henning, Nadine Hennigs, Lutz Hildebrandt, Laura Maria Hinteregger, Christian Homburg, Siegfried Jacobs, Jutatip Jamsawang, Michael Kempe, Christiane Klarmann, Henning Kreis, Sascha Langner, Jürgen Eisele, Ralf T. Kreutzer, Michael Lingenfelder, Kay Segler, Markus Seidler, Steffen Schmidt, Sascha Steinmann, Gloria Steymann, Oliver Tacke, Bernd W. Wirtz, Ellen Wevers, Stefanie Wriedt, Günter Silberer, Thomas Wüstefeld, J. Rgen Eisele, G. Nter Silberer, Thomas W. Stefeld
Hardcover, 408 Pages, Published 2011 by Gabler Verlag
ISBN-13: 978-3-8349-2928-0, ISBN: 3-8349-2928-X






Marketing Practices in Developing Economy Cases from South Asia Anwar, Syed Ferhat and Dholakia, Ruby(1st Edition)
by Ruby Roy Dholakia, Syed Ferhat Anwar
Paperback, 336 Pages, Published 2010 by Phi Learning
ISBN-13: 978-81-203-3782-4, ISBN: 81-203-3782-4

All Authors

Ruby Roy Dholakia

Nikhilesh Dholakia

Norbert Mundorf

Morten Rask

Syagnik Banerjee

Wolfgang Fritz

Sheth

Jagdish Sheth

Wesley Johnston

Gary Frazier


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