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Kendall College - Fall 2010

Textbooks for Course School of Hospitality HOS 472 YIELD & REVENUE MANAGEMEN

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Revenue Management: Maximizing Revenue in Hospitality Operations
by Gabor Forgacs, Timothy J. Eaton (Editor), Bonnie E. Buckhiester (Foreword)
Paperback, 121 Pages, Published

ISBN-10: 0-86612-348-2        / 0866123482

ISBN-13: 978-0-86612-348-8 / 9780866123488

Revenue Management provides a solid understanding of revenue management's key concepts and the selective application of its most effective strategies for hospitality operations. This new book explores the applicability of revenue maximization strategies and their operational aspects. It provides rea


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