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Kendall College - Winter 2011 | ||
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Revenue Management: Maximizing Revenue in Hospitality Operations by Gabor Forgacs, Timothy J. Eaton (Editor), Bonnie E. Buckhiester (Foreword) Paperback, 121 Pages, Published 2010 ISBN-10: 0-86612-348-2 / 0866123482 ISBN-13: 978-0-86612-348-8 / 9780866123488 Revenue Management provides a solid understanding of revenue management's key concepts and the selective application of its most effective strategies for hospitality operations. This new book explores the applicability of revenue maximization strategies and their operational aspects. It provides rea |