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Essentials of Marketing Research,(2nd Edition)
by Vineet Kumar, David A. Aaker, George S. Day
Hardcover, 512 Pages, Published 2001 by Wiley
International Edition
ISBN-13: 978-0-471-41235-9, ISBN: 0-471-41235-X






Marketing Research,(7th Edition)
by David A. Aaker, V. Kumar, George S. Day
Hardcover, 816 Pages, Published 2000 by Wiley
ISBN-13: 978-0-471-36340-8, ISBN: 0-471-36340-5






Developing Business Strategies(6th Edition)
by David A. Aaker
Hardcover, 352 Pages, Published 2001 by Wiley
ISBN-13: 978-0-471-06411-4, ISBN: 0-471-06411-4






Brand Leadership(1st Edition)
The Next Level of the Brand Revolution
by David A. Aaker, Erich Joachimsthaler, Joachimsthaler Aaker
Hardcover, 368 Pages, Published 2000 by Free Press
ISBN-13: 978-0-684-83924-0, ISBN: 0-684-83924-5






Building the Brand-Driven Business(1st Edition)
Operationalize Your Brand to Drive Profitable Growth
by Scott M. Davis, Michael Dunn, David A. Aaker, Robert Powell
Hardcover, 320 Pages, Published 2002 by Jossey-Bass
ISBN-13: 978-0-7879-6255-5, ISBN: 0-7879-6255-4






Brand Leadership
Building Assets in an Information Economy
by David Allen Aaker, Erich Joachimsthaler
Hardcover, 352 Pages, Published 2000 by Free Press
Import
ISBN-13: 978-0-684-86645-1, ISBN: 0-684-86645-5






Developing Business Strategies(5th Edition)
by David A. Aaker, David A. Adler
Hardcover, 352 Pages, Published 1998 by Wiley
ISBN-13: 978-0-471-18364-8, ISBN: 0-471-18364-4






Marketing Research(6th Edition)
(6th ed)
by David A. Aaker, V. Kumar, George S. Day
Hardcover, 792 Pages, Published 1997 by Wiley
ISBN-13: 978-0-471-17069-3, ISBN: 0-471-17069-0






Brand Leadership - Die Strategie für Siegermarken(1st Edition)
by Joachimsthaler Aaker
Hardcover, 352 Pages, Published 2001 by Financial Times Prentice Hall
ISBN-13: 978-3-8272-7042-9, ISBN: 3-8272-7042-1






Essentials of Marketing Research(1st Edition)
by Vineet Kumar , David A. Aaker , George S. Day
Hardcover, 640 Pages, Published 1998 by Wiley
ISBN-13: 978-0-471-17068-6, ISBN: 0-471-17068-2

All Authors

David Aaker

George Day

Kumar

Erich Joachimsthaler

Vineet Kumar

Joachimsthaler Aaker

Michael Dunn Et David Aaker Scott Davis


All Bindings

Hardcover

Unknown


All Editions

1st Edition

2nd Edition

5th Edition

6th Edition

7th Edition


All Years

2002

2001

2000

1998


All Regions

English

German




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