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Consumerism, 4th Ed.(4th Edition)
by David A. Aaker, George S. Day
Paperback, 512 Pages, Published 1982 by Free Press
ISBN-13: 978-0-02-900150-9, ISBN: 0-02-900150-1






Strategic Market Management
by David A. Aaker
Paperback, 348 Pages, Published 1984 by John Wiley & Sons Inc
ISBN-13: 978-0-471-87110-1, ISBN: 0-471-87110-9






Advertising Management(2nd Edition)
(Prentice-Hall international series in management)
by David A. Aaker, John G. Myers
Hardcover, 560 Pages, Published 1982 by Prentice Hall
ISBN-13: 978-0-13-016006-5, ISBN: 0-13-016006-7






Consumerism(3rd Edition)
Search for the Consumer Interest
by David A. Aaker, George S. Day, George Sutherland Day
Paperback, 480 Pages, Published 1978 by Free Press
ISBN-13: 978-0-02-900040-3, ISBN: 0-02-900040-8






Marketing research(2nd Edition)
(Wiley series in marketing)
by David A. Aaker, George S. Day
Hardcover, 732 Pages, Published 1983 by John Wiley & Sons
ISBN-13: 978-0-471-09740-2, ISBN: 0-471-09740-3






Developing business strategies Aaker, David A
by David A. Aaker
Hardcover, 408 Pages, Published 1984 by John Wiley & Sons Inc
ISBN-13: 978-0-471-87179-8, ISBN: 0-471-87179-6






Consumerism
Search for the consumer interest by Aaker, David A
by David A. Aaker , George Sutherland Day
Paperback, Published 1978 by Free Press
ISBN-13: 978-0-02-900050-2, ISBN: 0-02-900050-5

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George Day

John Myers


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