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 | | Marketing Research(3rd Edition) by David A. Aaker, George S. Day Hardcover, 696 Pages, Published 1986 by John Wiley & Sons Inc ISBN-13: 978-0-471-83875-3, ISBN: 0-471-83875-6 |
 | | Consumerism(3rd Edition) Search for the Consumer Interest by David A. Aaker, George S. Day, George Sutherland Day Paperback, 480 Pages, Published 1978 by Free Press ISBN-13: 978-0-02-900040-3, ISBN: 0-02-900040-8 |
George Day
