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Consumerism, 4th Ed.(4th Edition)
by David A. Aaker, George S. Day
Paperback, 512 Pages, Published 1982 by Free Press
ISBN-13: 978-0-02-900150-9, ISBN: 0-02-900150-1






Marketing Research(3rd Edition)
by David A. Aaker, George S. Day
Hardcover, 696 Pages, Published 1986 by John Wiley & Sons Inc
ISBN-13: 978-0-471-83875-3, ISBN: 0-471-83875-6






Marketing research(2nd Edition)
(Wiley series in marketing)
by David A. Aaker, George S. Day
Hardcover, 732 Pages, Published 1983 by John Wiley & Sons
ISBN-13: 978-0-471-09740-2, ISBN: 0-471-09740-3

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George Day

David Aaker


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1986

1983

1982




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