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The New Direct Marketing(3rd Edition)
How to Implement A Profit-Driven Database Marketing Strategy
by David Shepard Associates, John Jameson, Rajeev Batra
Hardcover, 736 Pages, Published 1999 by Mcgraw-Hill
ISBN-13: 978-0-07-058056-5, ISBN: 0-07-058056-1

All Authors

Rajeev Batra

John Jameson

David Shepard Associates




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