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Leveraging Consumer Psychology for Effective Health Communications(1st Edition)
The Obesity Challenge
by Rajeev Batra, Punam Anand Keller, Victor J. Strecher
Paperback, 406 Pages, Published 2011 by Routledge
ISBN-13: 978-0-7656-2718-6, ISBN: 0-7656-2718-3






The New Emerging Market Multinationals(1st Edition)
Four Strategies for Disrupting Markets and Building Brands
by Rajeev Batra, Amitava Chattopadhyay, Aysegul Ozsomer
Hardcover, 320 Pages, Published 2012 by Mcgraw-Hill
ISBN-13: 978-0-07-178289-0, ISBN: 0-07-178289-3






Marketing Issues in Transitional Economies(Reprint)
by Rajeev Batra
Paperback, 287 Pages, Published 2012 by Springer
ISBN-13: 978-1-4613-7275-2, ISBN: 1-4613-7275-5






Leveraging Consumer Psychology for Effective Health Communications(1st Edition)
The Obesity Challenge
by Rajeev Batra, Victor J. Strecher, Punam Anand Keller, Anand Keller, Amand Keller
Hardcover, 406 Pages, Published 2011 by Routledge
Mobipocket_Ebook
ISBN-13: 978-0-7656-2717-9, ISBN: 0-7656-2717-5






The New Emerging Market Multinationals
Four Strategies for Disrupting Markets and Building Brands
by Amitava Chattopadhyay, Rajeev Batra, Aysegul Ozsomer
320 Pages, Published 2012 by Mcgraw Hill Professional
ISBN-13: 978-0-07-178290-6, ISBN: 0-07-178290-7






Marketing Issues in Transitional Economies
by Rajeev Batra
Paperback, 302 Pages, Published 2011 by Springer
ISBN-13: 978-1-4615-5010-5, ISBN: 1-4615-5010-6






Marketing Issues in Transitional Economies
by Rajeev Batra
287 Pages, Published 2012 by Springer Science & Business Media
ISBN-13: 978-1-4615-5009-9, ISBN: 1-4615-5009-2






The New Emerging Market Multinationals
Four Strategies for Disrupting Markets and Building Brands
by Rajeev Batra, Amitava Chattopadhyay
Published 2012
ISBN-13: 978-1-280-67966-7, ISBN: 1-280-67966-2






Nation Branding
by Rajeev Batra, Grace Augustine
Published 2009
ISBN-13: 978-1-61674-282-9, ISBN: 1-61674-282-8






Nation Branding
by Rajeev Batra, Grace Augustine
Published 2009
ISBN-13: 978-1-61674-283-6, ISBN: 1-61674-283-6






P and G
Engaging Customers Through Branded Entertainment
by Rajeev Batra, Grace Augustine
Published 2009
ISBN-13: 978-1-61674-446-5, ISBN: 1-61674-446-4






P and G
Engaging Customers Through Branded Entertainment
by Rajeev Batra, Grace Augustine
Published 2009
ISBN-13: 978-1-61674-445-8, ISBN: 1-61674-445-6






Branding Israel
(a) by Grace Augustine, Rajeev Batra and David Vannette (2009, Trade Paperback)
by Rajeev Batra, Grace Augustine, David Vannette
Published 2009
ISBN-13: 978-1-61674-061-0, ISBN: 1-61674-061-2






Branding Israel
(b) by Grace Augustine and Rajeev Batra (2009, Trade Paperback)
by Rajeev Batra, Grace Augustine
Published 2009
ISBN-13: 978-1-61674-063-4, ISBN: 1-61674-063-9






Advertising Management
by Donald W. Jugenheimer, Rajeev Batra, Jugenheimer Kelley
Paperback, Published 2010 by Segment Book Distributor-New Delhi
ISBN-13: 978-81-902100-6-5, ISBN: 81-902100-6-8

All Authors

Rajeev Batra

Grace Augustine

Amitava Chattopadhyay

Victor Strecher

Punam Anand Keller

Aysegul Ozsomer

Anand Keller

Amand Keller

David Vannette

Donald Jugenheimer


All Bindings

Unknown

Paperback

Hardcover


All Editions

1st Edition

Reprint


All Years

2012

2011

2010

2009


All Regions

English

India




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