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Handbook on Customer Centricity
Strategies for Building a Customer-Centric Organization (Research Handbooks in Business and Management)
by Robert W. Palmatier, Christine Moorman, Ju-Yeon Lee
Hardcover, 384 Pages, Published 2019 by Edward Elgar Pub
ISBN-13: 978-1-78811-359-5, ISBN: 1-78811-359-4






Customer Data and Privacy
The Insights You Need from Harvard Business Review (HBR Insights Series)
by Harvard Business Review, Timothy Morey, Andrew Burt, Christine Moorman, Thomas C. Redman
Hardcover, Published 2020 by Harvard Business Review Press
ISBN-13: 978-1-63369-991-5, ISBN: 1-63369-991-9






Strategy from the Outside In(1st Edition)
Profiting from Customer Value (Business Books)
by George S. Day, Christine Moorman
Hardcover, 320 Pages, Published 2010 by Mcgraw-Hill Education
ISBN-13: 978-0-07-174229-0, ISBN: 0-07-174229-8

All Authors

Christine Moorman

Ju-Yeon Lee

Robert Palmatier

Harvard Business Review

Timothy Morey

Andrew Burt

Thomas Redman

George Day


All Years

2020

2019

2010




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