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Marketing Research(10th Edition)
by David A. Aaker, V. Kumar, George S. Day, Robert P. Leone
Hardcover, 816 Pages, Published 2009 by Wiley
ISBN-13: 978-0-470-31725-9, ISBN: 0-470-31725-6






Marketing Research(9th Edition)
by Professor David A. Aaker, George S. Day, V. Kumar, Cram101 Textbook Reviews
Hardcover, 792 Pages, Published 2006 by Wiley
ISBN-13: 978-0-470-05076-7, ISBN: 0-470-05076-4






Spanning Silos
The New CMO Imperative
by David A. Aaker, David Aker
Hardcover, 217 Pages, Published 2008 by Harvard Business Review Press
ISBN-13: 978-1-4221-2876-3, ISBN: 1-4221-2876-8






From Fargo to the World of Brands
My Story So Far
by David A. Aaker
Hardcover, 408 Pages, Published 2005 by Iceni Books
ISBN-13: 978-1-58736-494-5, ISBN: 1-58736-494-8






Liderazgo de marca - Lideres Del Management
by David A. Aaker, E. Joachimsthaler, Aaker /. Joachimsthaler
Hardcover, 355 Pages, Published 2006 by Editorial Planeta Colombiana S.A.
ISBN-13: 978-84-234-2387-3, ISBN: 84-234-2387-5

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Cram101 Textbook Reviews

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