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The New Emerging Market Multinationals
Four Strategies for Disrupting Markets and Building Brands
by Amitava Chattopadhyay, Rajeev Batra, Aysegul Ozsomer
320 Pages, Published 2012 by Mcgraw Hill Professional
ISBN-13: 978-0-07-178290-6, ISBN: 0-07-178290-7






Marketing Issues in Transitional Economies
by Rajeev Batra
287 Pages, Published 2012 by Springer Science & Business Media
ISBN-13: 978-1-4615-5009-9, ISBN: 1-4615-5009-2






The New Emerging Market Multinationals
Four Strategies for Disrupting Markets and Building Brands
by Rajeev Batra, Amitava Chattopadhyay
Published 2012
ISBN-13: 978-1-280-67966-7, ISBN: 1-280-67966-2






The New Emerging Market Multinationals(1st Edition)
Four Strategies for Disrupting Markets and Building Brands
by Rajeev Batra, Amitava Chattopadhyay, Aysegul Ozsomer
Hardcover, 320 Pages, Published 2012 by Mcgraw-Hill
ISBN-13: 978-0-07-178289-0, ISBN: 0-07-178289-3






Marketing Issues in Transitional Economies
by Rajeev Batra
Paperback, 302 Pages, Published 2011 by Springer
ISBN-13: 978-1-4615-5010-5, ISBN: 1-4615-5010-6






Marketing Issues in Transitional Economies(Reprint)
by Rajeev Batra
Paperback, 287 Pages, Published 2012 by Springer
ISBN-13: 978-1-4613-7275-2, ISBN: 1-4613-7275-5






Leveraging Consumer Psychology for Effective Health Communications(1st Edition)
The Obesity Challenge
by Rajeev Batra, Victor J. Strecher, Punam Anand Keller, Anand Keller, Amand Keller
Hardcover, 406 Pages, Published 2011 by Routledge
Mobipocket_Ebook
ISBN-13: 978-0-7656-2717-9, ISBN: 0-7656-2717-5






Leveraging Consumer Psychology for Effective Health Communications(1st Edition)
The Obesity Challenge
by Rajeev Batra, Punam Anand Keller, Victor J. Strecher
Paperback, 406 Pages, Published 2011 by Routledge
ISBN-13: 978-0-7656-2718-6, ISBN: 0-7656-2718-3






Advertising Management
by Donald W. Jugenheimer, Rajeev Batra, Jugenheimer Kelley
Paperback, Published 2010 by Segment Book Distributor-New Delhi
ISBN-13: 978-81-902100-6-5, ISBN: 81-902100-6-8

All Authors

Rajeev Batra

Amitava Chattopadhyay

Aysegul Ozsomer

Punam Anand Keller

Victor Strecher

Anand Keller

Amand Keller

Jugenheimer Kelley

Donald Jugenheimer


All Bindings

Paperback

Unknown

Hardcover


All Editions

1st Edition

Reprint


All Years

2012

2011

2010


All Regions

English

India




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