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Harvard Business Review
Over merkenmanagement
by Erich Joachimsthaler, Diverse Auteurs, Vanja Walsmit
150 Pages, Published 2002 by Thema, Zaltbommel
ISBN-13: 978-90-5871-031-4, ISBN: 90-5871-031-9






Nuevas tendencias en márketing(1st Edition)
by Vv.Aa., Harvard Business Review, Patricia B. Seybold, David A. Aaker, Erich Joachimsthaler
Paperback, 200 Pages, Published 2002 by Ediciones Deusto
ISBN-13: 978-84-234-2007-0, ISBN: 84-234-2007-8






Brand Leadership. Die Strategie für Siegermarken(1st Edition)
by David A. Aaker, Erich Joachimsthaler
Hardcover, 352 Pages, Published 2001 by Financial Times Prentice Hall
ISBN-13: 978-3-8272-7044-3, ISBN: 3-8272-7044-8






Brandien johtaminen
by David A. Aaker, Erich Joachimsthaler, Pirkko Niinimäki
477 Pages, Published 2000
ISBN-13: 978-951-0-24994-9, ISBN: 951-0-24994-7






Brand Leadership - Die Strategie für Siegermarken(1st Edition)
by Joachimsthaler Aaker
Hardcover, 352 Pages, Published 2001 by Financial Times Prentice Hall
ISBN-13: 978-3-8272-7042-9, ISBN: 3-8272-7042-1

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