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The New Emerging Market Multinationals(1st Edition)
Four Strategies for Disrupting Markets and Building Brands
by Rajeev Batra, Amitava Chattopadhyay, Aysegul Ozsomer
Hardcover, 320 Pages, Published 2012 by Mcgraw-Hill
ISBN-13: 978-0-07-178289-0, ISBN: 0-07-178289-3






The New Emerging Market Multinationals
Four Strategies for Disrupting Markets and Building Brands
by Amitava Chattopadhyay, Rajeev Batra, Aysegul Ozsomer
320 Pages, Published 2012 by Mcgraw Hill Professional
ISBN-13: 978-0-07-178290-6, ISBN: 0-07-178290-7






The New Emerging Market Multinationals
Four Strategies for Disrupting Markets and Building Brands
by Rajeev Batra, Amitava Chattopadhyay
Published 2012
ISBN-13: 978-1-280-67966-7, ISBN: 1-280-67966-2






The New Emerging Market Multinationals
Four Strategies for Disrupting Markets and Building Brands
by Amitava Chattopadhyay
Hardcover, Published 2012 by Tmh
ISBN-13: 978-1-259-02922-6, ISBN: 1-259-02922-0






Rethinking Marketing Programs for Emerging Markets
by Amitava Chattopadhyay, Niraj Dawar
22 Pages, Published 2000 by London : Richard Ivey School Of Business, University Of Western Ontario
ISBN-13: 978-0-7714-2239-3, ISBN: 0-7714-2239-3






Relationship Between Recall, Cognitive Responses, and Advertising Effectiveness
Effects of Delay and Context
by Amitava Chattopadhyay, Joseph W. Alba
Dvd, Published by Marketing Science Inst
Ntsc
ISBN-13: , ISBN: 

All Authors

Amitava Chattopadhyay

Rajeev Batra

Aysegul Ozsomer

Niraj Dawar

Joseph Alba


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Hardcover

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2012

2000


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