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Advertising Management(5th Edition)
by Rajeev Batra, John G. Myers, David A. Aaker
Hardcover, 754 Pages, Published 1995 by Prentice Hall
ISBN-13: 978-0-13-305715-7, ISBN: 0-13-305715-1






Advertising Management(5th Edition)
International Edition (Prentice Hall International Editions)
by David A. Aaker, Rajeev Batra, John G. Myers
Paperback, 754 Pages, Published 1995 by Pearson
ISBN-13: 978-0-13-520917-2, ISBN: 0-13-520917-X






Marcas
brand equity : gerenciando o valor da marca
by David Aaker
Paperback, 336 Pages, Published 1998 by Elsevier
ISBN-13: 978-85-86014-15-4, ISBN: 85-86014-15-X






InvestigacinĖ¤ de mercados
by David Aaker, George Day
715 Pages, Published 1995
ISBN-13: 978-968-422-286-1, ISBN: 968-422-286-6

All Authors

David Aaker

Rajeev Batra

John Myers

George Day


All Bindings

Paperback

Hardcover

Unknown


All Years

1998

1995


All Regions

English

Brazil

Mexico




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