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Strategic Market Management 11E(11th Edition)
by Christine Moorman, David A. Aaker
Paperback, Published 2017 by John Wiley & Sons Inc
ISBN-13: 978-1-119-39220-0, ISBN: 1-119-39220-9






Strategic Market Management 11e
by David A. Aaker, Christine Moorman
Paperback, 392 Pages, Published 2017 by Wiley
ISBN-13: 978-1-119-44143-4, ISBN: 1-119-44143-9






Customer Data and Privacy
The Insights You Need from Harvard Business Review: The Insights You Need from Harvard Business Review (Paperback)
by Harvard Business Review, Thomas C. Redman, Timothy Morey, Andrew Burt, Christine Moorman
Paperback, Published 2020 by Harvard Business Review Press, United States
ISBN-13: 978-1-63369-986-1, ISBN: 1-63369-986-2






Assessing Marketing Strategy Performance
(Marketing Science Institute (MSI))
by Christine Moorman, Donald R. Lehmann, Marketing Science Institute
Paperback, 292 Pages, Published 2004 by Marketing Science Institute
ISBN-13: 978-0-9657114-4-9, ISBN: 0-9657114-4-7

All Authors

Christine Moorman

David Aaker

Harvard Business Review

Andrew Burt

Thomas Redman

Timothy Morey

Donald Lehmann

Marketing Science Institute


All Years

2020

2017

2004




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