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 | | Strategic Market Management, 11ed, (An Indian Adaptation) by Wiley India, David A. Aaker Hardcover, Published 2021 by Wiley ISBN-13: 978-93-5424-338-7, ISBN: 93-5424-338-X |
 | | Legends in Marketing George S. Day by Jagdish N. Sheth, David Aaker, David J. Reibstein, Gerard J. Tellis, V. Kumar, Allan D. Shocker, George S. Day Hardcover, 2,104 Pages, Published 2016 by Sage Publications Pvt. Ltd ISBN-13: 978-93-5150-289-0, ISBN: 93-5150-289-9 |
David Aaker
