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Harvard Business Review on Brand Management(1st Edition)
(Harvard Business Review Paperback Series)
by David A. Aaker, Erich Joachimsthaler, John Quelch, David Harding, Harvard Business Review, Regina Fazio Maruca, David Kenny, Vijay Vishwanath, Mark Jonathan
Paperback, 204 Pages, Published 1999 by Harvard Business Press
ISBN-13: 978-1-57851-144-0, ISBN: 1-57851-144-5






Into the Arms of Strangers
Stories of the Kindertransport Harris, Mark Jonathan and Oppenheimer, Deborah
by Mark Jonathan Harris, Editor-Deborah Oppenheimer, Deborah Harris Oppenheimer, Mark Jonathan, Preface David Cesarani
Hardcover, 304 Pages, Published 2000 by Mjf Books
ISBN-13: 978-1-58234-101-9, ISBN: 1-58234-101-X






Brand Portfolio Strategy(Reprint)
Creating Relevance, Differentiation, Energy, Leverage, and Clarity
by David A. Aaker
Paperback, 368 Pages, Published 2020 by Free Press
ISBN-13: 978-1-982146-52-8, ISBN: 1-982146-52-4






Marketing Research
by V. Kumar , Robert P. Leone , David A. Aaker , George S. Day
Paperback, Published 2018 by John Wiley & Sons Inc
ISBN-13: 978-1-119-49758-5, ISBN: 1-119-49758-2






Strategic Market Management 11E(11th Edition)
by Christine Moorman , David A. Aaker
Paperback, 400 Pages, Published 2017 by John Wiley & Sons Inc
ISBN-13: 978-1-119-39220-0, ISBN: 1-119-39220-9






Brand Relevance
Making Competitors Irrelevant
by David A. Aaker , Mark Ashby
Audio, Published 2016 by Audible Studios On Brilliance Audio
Audiobook, Mp3 Audio, Unabridged
ISBN-13: 978-1-5113-8360-8, ISBN: 1-5113-8360-7






Marketing Research 12E(12th Edition)
by David A. Aaker \. , V. Kumar , Robert P. Leone , George S. Day
Paperback, 768 Pages, Published 2016 by Wiley
ISBN-13: 978-1-119-23872-0, ISBN: 1-119-23872-2






Brand Equity & Advertising(1st Edition)
Advertising's Role in Building Strong Brands
by David A. Aaker , Alexander L. Biel
Hardcover, 390 Pages, Published 2016 by Psychology Press
ISBN-13: 978-1-138-15052-2, ISBN: 1-138-15052-5






Strategic Market Management(10th Edition)
by David A. Aaker
Paperback, 336 Pages, Published 2013 by Wiley
ISBN-13: 978-1-118-58286-2, ISBN: 1-118-58286-1






Markenrelevanz(1st Edition)
Erfolgreich Wettbewerber Ausschalten (German Edition)
by David A. Aaker , Birgit Reit
Hardcover, 168 Pages, Published 2013 by Wiley-Vch Verlag Gmbh
ISBN-13: 978-3-527-50727-6, ISBN: 3-527-50727-2

All Authors

Mark Jonathan

John Quelch

David Harding

David Kenny

Regina Fazio Maruca

Harvard Business Review

Vijay Vishwanath

Erich Joachimsthaler

David Aaker

Mark Jonathan Harris


All Bindings

Paperback

Hardcover


All Years

2000

1999




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