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 | | Brand Equity & Advertising(1st Edition) Advertising's Role in Building Strong Brands by David A. Aaker, Alexander L. Biel Hardcover, 390 Pages, Published 2016 by Psychology Press ISBN-13: 978-1-138-15052-2, ISBN: 1-138-15052-5 |
 | | Marketing Research(11th Edition) by David A. Aaker, Dr V. Kumar, Robert Leone, George S. Day Hardcover, 768 Pages, Published 2012 by Wiley ISBN-13: 978-1-118-15663-6, ISBN: 1-118-15663-3 |
 | | Aaker on Branding 20 Principles That Drive Success by David Aaker Hardcover, 220 Pages, Published 2014 by Morgan James Publishing ISBN-13: 978-1-61448-870-5, ISBN: 1-61448-870-3 |
 | | Burandoron Mukei no sabetsuka o tsukuru niju no kihon gensoku. by David A. Aaker, Satoshi Akutsu Hardcover, 326 Pages, Published 2014 by Daiyamondosha. ISBN-13: 978-4-478-02759-2, ISBN: 4-478-02759-5 |
 | | Legends in Marketing George S. Day by Jagdish N. Sheth, David Aaker, David J. Reibstein, Gerard J. Tellis, V. Kumar, Allan D. Shocker, George S. Day Hardcover, 2,104 Pages, Published 2016 by Sage Publications Pvt. Ltd ISBN-13: 978-93-5150-289-0, ISBN: 93-5150-289-9 |
David Aaker
